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[
Economy > Cover Story ]

Korea
plays host to the leaders of Asia and
Europe at the Third Asia-Europe Meeting
(ASEM3) to be held in Seoul Oct . 20th
to 21st. Whether the topics broached
are student exchanges, e-commerce or
bringing North Korea out of its shell,
this latest stage of the ASEM process
looks set to bind the two regions in
ever-deeper partnership
At
the end of August, 70 young people from
Asia and Europe gathered for two weeks
at a camp in Shandong Province, China
to address issues of local deforestation
and environmental protection in
the Yellow River Valley as well
as national heritage conservation in
the area. The environmental project
is part of the "Mother River
Protection Action" initiative of
the Chinese government, a project
aiming to promote water and soil
conservation in more than 67,000 hectares
of land in key ecological areas,
as well as to enhance sustainable development
in the Yangtze and Yellow River valleys.
A prime focus of the camp will be cultural
interaction between the young
Europeans and Asians, to help underpin the
cultural heritage conservation aspect
of the program, and will include
excursions to world cultural heritage sites
in the local region.
Organized
jointly with the All-China Youth Federation
( ACYF ), the Asia-Europe Youth Camp
is but the latest initiative of
the Asia- Europe Foundation (ASEF).
A program of the Asia-Europe Meeting
(ASEM), ASEF was established Feb.
15th 1997 with the aim of promoting
contact between the civil societies
of Asia and Europe and forging mutual
understanding between the two regions.
People-to-people
interactions such as these, are just
one type of engagement between
the two regions that the Third Asia-Europe
Meeting (ASEM3) is hoping to foster
when the leaders of the 26 member
states of the organization convene
in Seoul, Oct. 20th to 21st. It is on
the basis of contacts and
cooperative efforts at a number of levels
that the ASEM member nations are hoping
to forge a commonality between Europe
and Asia, regions separated by both
history and geography.
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Ambassador
Yim Sung-joon is a career
diplomat with the Korean
foreign service and the
executive director of the
Office for the Third
Asia-Europe Meeting, the
official government organizing
body for the event. Amb.
Yim explained that
while American/European
links are well developed
as are America/Asian links,
ASEM was formed to "Bridge
the missing link between
Europe and Asia." |

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President
Kim, Dae-jung, third from
left, in conference with
other ASEM heads of state
at he Second Asia-Europe
Meeting in London, 1998 |
He said
while APEC (Asia-Pacific Economic Cooperation)
focuses on trade and investment
liberalization, "ASEM promotes multifaceted
cooperation between Europe and Asia.
It quite new and still at
an early stage of evolution."
ASEM
has had a short but varied history.
The result of an initiative
by Singapore prime minister, Goh Chok
Tong, ASEM1 was held in Bangkok
in 1996 at the time the Asian economies
were reaching their zenith and Europeans
were anxious to participate in
the "Pacific Century." The second
ASEM held in London was completely overshadowed
by economic turmoil in Asia, and
in response to European hesitancy toward
further engagement, Korean president
Kim, Dae-jung successfully emphasized
to the assembly the necessity of assisting
Asia in its time of difficulty.
"This
[upcoming] ASEM is the third in the
series and we still have a long
way to go laying the foundations according
to the original formulation," said
Amb. Yim, "so this meeting
is important in establishing the basis
for long-term."
ASEM's
Three Pillars of Partnership
One
of the prime functions of the meeting
will be the formulation of a document
known as the Asia-Europe Cooperative
Framework (AECF), intended to conceptualize the
future development of relations between
the two regions. Amb . Yim said
the AECF, "Will contain a vision
on how the ASEM process should
develop over the next 10 years."
He stressed that while ASEM
is an open dialog rather than a negotiating
process, ASEM3 will feature some topics
for discussion under the so-called
"three pillars" of the organization:
politics and security; economy
and trade; and the promotion of cultural
and intellectual exchange.
Major
subjects agreed on for discussion
under the first two pillars include
primarily regional security issues,
particularly the Korean peninsula arms
issue and the role of the UN;
the new round of World Trade Organization
(WTO) negotiations; and measures to
prevent the recurrence of economic crisis
in Asia.
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Amb.
Yim said the host country
usually submits a list of
topics of its own
for discussion. Heading
Korea's list is the subject
of scholarships to fund
Asian/European student
exchanges, followed by the
ASEM Round Table on Globalization.
Korea also wishes to advance
the concept of the
Trans-European Information
Project, proposed by President
Kim on his European tour
this spring to promote electronic
commerce between Asia and
Europe. |
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The
assembled ASEM leaders at
the first Asia-Europe Meeting,
Bangkok 1996 |
Another
subject Korea wishes to
address at ASEM3 is the need to
bridge the "digital divide,"
i.e., the information technology
gap between developed and developing
countries. Amb. Yim said Korea is looking
to benefit from hosting ASEM3
in a number of areas.
"This
will be the biggest international leaders'
meeting to be held in Korea for
50 years. By holding it successfully
we can promote Korea's diplomatic status,"
he said. "The president's
visit to Pyongyang in June laid a strong
foundation for peace and stability on
the Korean Peninsula and we want to
utilize the opportunity to muster strong
support from all ASEM countries on the
Korean question." Meanwhile,
"There will be opportunity during
the meeting for all member countries
to show strong support for President
Kim's peace initiative," said
Amb. Yim. Also, he said Korea would
use the forum to discuss ways of further
"Drawing the North out of its isolation,
and helping it become a responsible
member of the international community."
Korea will also focus discussion on
ways of helping the North join
the major international organizations,
especially those geared to assistance
such as the Asian Development Bank
(ABD), the World Bank, and the
International Monetary Fund. ASEM will
also serve as a showcase for Korea's
prowess in the IT industry at the
Technogarden 2000" to be held at the
COEX, as well as its culture and traditions.
A
New Skyline to Match a New Relationship
New facilities built in southern
Seoul to host ASEM3 underscore a partnership
in the making between Asia and Europe
The
skyline of Samsung-dong, Seoul's premier
international business district has
undergone some radical changes over
the past three years, the result of
intensive efforts to provide a venue
for the Third Asia-Europe Meeting which
will lay the groundwork for a new relationship
between the two regions.
A
huge construction project in the 50-acre
World Trade Center Seoul (WTCS)
was finally realized in May this
year with the extension of the Convention and
Exhibition Center (COEX) and the construction
of the 41-story New Tower to compliment
the WTCS's existing 55 -story Main
Tower. A private project, the 630-room
COEX Inter-Continental Seoul hotel stands
29 stories high alongside the
new COEX, which has been dubbed
the "ASEM Convention Center"
for the duration of the meeting.
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As
a result of the $1 billion
project, the COEX has now
become the largest convention
center in Asia, a 225,294-square
meter facility with four
stories above ground and four
basement levels. The enlarged
COEX features a new convention
hall, a new exhibition hall
beneath it, a grand ballroom,
a 1,100-seat auditorium,
and a VIP center equipped
with an eight-language simultaneous
interpretation system. |
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The
entrance of the newly expanded
Convention & Exhibition
Center with the New Tower
in the background |
It
also has a state-of-the-art business/press
center to offer efficient administrative
and communicative support for exhibitors
and conference participants.
Beneath
the vast convention center extends the
85,000- square meter COEX Plaza, a shopping
and entertainment complex that includes
a 17-screen cineplex, brand-name
fashion stores, two international food
courts, restaurants, snack bars and
what must currently be Seoul's biggest
crowd-drawer, an aquarium.
The
Korea International Trade Association
(KITA) which owns the COEX
and is responsible for its operation oversaw
construction of the project. The construction
of so large a project in less than
three years is unusual by
Korean standards. The feat was achieved
by the project being "fast-tracked"
to meet the October 2000 deadline for
ASEM3 once Korea had agreed to host
the event following ASEM1 held in Bangkok
in 1996.
While
the Third Asia-Europe Meeting will be
held for just two days in October,
the ASEM COEX and its associated
developments represent a commitment
by Korea on behalf of its Asian ASEM
partners to the new, evolving partnership
with Europe and a place to do business
together in the future.
"Most
leaders will be visiting Korea for the
first time and we want to show
them what Korean history and people
are all about," he
said. With Korea to be the site of two
major attractions over the next
two years - Visit Korea Year 2001 and
the World Cup in 2002 (see "Interview",
ASEM3 will also be a superb opportunity
to promote national tourism.
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Participating
Government Delegations
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Asia
(10) |
Brunei,
China, Indonesia, Japan,
Malaysia, Philippines, Republic
of Korea, Singapore, Thailand,
and Vietnam |
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Europe
(15+1) |
Austria,
Belgium, Denmark, Finland,
France, Germany, Ireland,
Italy, Luxembourg, Netherlands,
Portugal, Spain, Sweden,
United Kingdom, EU Commission |
EU
Involvement in Trade, North Korea
Luc
Vandebon, minister counselor and charge
d'affaires at the Delegation of
the European Commission in Seoul, said
that following the enthusiasm
which accompanied ASEM1 and the
crisis-dominated ASEM2, he anticipates
ASEM3 will be of a different nature.
"it's going to be far more comprehensive
and consolidation-oriented, mapping
out the areas we want to go in,"
he said. "From the European side,
" explained Mr. Vandebon, "we
want to make it clear we believe
the other two pillars of ASEM, culture
and politics , to be as important
as the pillar concerning trade and economy."
Europe
is involved politically in the Korean
Peninsula in two major areas: the
Korean Peninsula Energy Development Organization
(KEDO) light-water nuclear power reactor project
in North Korea: and direct aid to the
North.
"The
European Union joined the KEDO project
in September 1997, which
means we're committed to working on
nuclear non-proliferation in the
region," he said. "Also, we're
involved in humanitarian aid to the
North; since 1995, the EU has provided
180 million euros worth of humanitarian aid."
Mr. Vandebon stressed that "Although
the EU is not a major player [in
the region], given its influence, we have
to attend to our political responsibilities."
Mr.
Vandebon said the EU also focuses on
human rights . "We don't
want to say European values are better,
but there are some basic human
rights, e.g., the right not to be
tortured, the right to free speech that
are not bound to a region."
While
ASEM3 may place less emphasis on trade
and economic matters than its predecessors
the record of the organization
has been impressive in this regard.
At
the first ASEM Senior Officials's Meeting
on Trade and Investment (SOMTI)
in Brussels July 25th 1996, it was
agreed to establish the ASEM Trade Facilitation Action
Plan (TFAP). Its aim, inter alia, was
to reduce non-tariff barriers
(NTBS) and promote trade opportunities
between the two regions while complementing
work being carried out in bilateral
and multilateral fora such as the WTO,
which concentrates on reducing tariff
barriers.
In
addition, ASEM launched the Asia-Europe
Investment Action Plan (IPAP),
an Internet initiative which aims to
promote two-way investment flows by
enhancing the transparency of members'
investment regimes. Specifically, it
provides direct access to each of the
ASEM members' investment promotion
Web sites. "IPAP is an attempt
to make it easier for the ASEM partners
to invest in each other by providing
as detailed information as possible
on individual investment conditions,"
said Mr. Vandebon
The
most significant trade-oriented initiative
associated with the ASEM process
was the support given by Europe to Asia
during ASEM2 in London. "From the
European side we reassured the
Asian members we would be supportive
and that we would keep our markets
open," said Mr. Vandebon. "We
kept our promise even though it
resulted in a trade imbalance."
He
pointed out also that European financial
institutions lend far more to Asia
than their American or Japanese counterparts.
There
are two continuing legacies of that
time of crisis. The ASEM Trust
was set up in 1998 to tackle the roots
the crisis by providing high-quality,
emergency expertise to help governments
design reform proposals and get their
investment frameworks to the point
where large-scale financing and
recovery projects will work quickly
and effectively. The other is the EFEX
Network, a network of EU financial
experts who can be consulted by whoever
in Asia needs financial expertise.
"Both
programs have been very well patronized.
Now ASEM3 will try to focus on
all three pillars of the organization,"
Mr. Vandebon said.
Who
has priority in the elevator?¡±
Organizing ASEM3 is an exercise
in juggling protocol and logistics
It's
the biggest diplomatic event held in
Korea. No wonder that the Korean
organizers of ASEM3 are rising to the challenge
with a massive organizational effort
to ensure the event runs smoothly
and that the final result will be a
credit to the country.
For
example, accreditation must be organized
for the over 1,500 journalists,
representing both the international
and Korean media that are
expected to attend. However, the biggest
challenge is the hosting of the 26 delegations of the
ASEM countries. Each led by a head of
state accompanied by their and
two ministers each, the delegations
will number 150 in the case of
France and over 200 in the case of
Japan. The European Commission delegation headed
by Commissioner Romano Prodi will number
26.
When
Korea accepted to host ASEM3 in 1996,
the government immediately established
a special task force - the Office for
the Third Asia-Europe Meeting - to be
led by the Ministry of Foreign
Affairs and Trade (MOFAT). Under its executive
director, Amb. Yim Sung-joon, the office assembled
36 staffers from MOFAT and other ministries.
Its staff has risen to 70 since,
mostly augmented by graduate students
serving as interns and will rise to
200 by the time the meeting is
underway. Working in conjunction with the
European Commission, member governments,
and the protocol division of MOFAT,
the office is responsible for coordinating
the security and logistics associated
with ASEM3 while paying fastidious
attention to protocol.
The
office has the responsibility of organizing
the associated cultural performances
plus the ASEM3 opening and closing
ceremonies at the meeting's venue, the
Convention & Exhibition Center
(COEX). It is also charged with organizing
the interpretation services necessary to
provide simultaneous translation of
the 16 languages to be used
in ASEM3. In this regard the Korean
side will receive some assistance
from the European Commission's Joint
Services, Interpretation and Conferences
(JSIC) which will dispatch 40 interpreters to
handle translation of the European
languages.
To
meet all the event's transportation
needs within Seoul, the office
will provide four hundred vehicles under sponsorship
from four manufacturers. Besides Hyundai,they
include European makers BMW, Mercedes-Benz
and Volvo. The move is an effort
on the part of government to do more
to open the local auto market to foreign
models by enhancing their acceptability.
Within the total auto requirement of
the office, the demands of the delegations
themselves are enormous: each delegation
will be supplied with five vehicles,
including a limousine for the head of
state.
All
26 delegations arriving at or leaving
from Kimpo International Airport
must be accorded strict protocol and
taken to all scheduled meetings at the
same time.
In
order to reduce the volume of Seoul's
traffic to ease the transit of
the delegations through the city, the office
is considering resorting to a strategy
that proved effective during the
1988 Olympics. During that period of
huge infusion of visitors from
abroad, authorities allowed only
those cars on the road on odd days of
the week whose license plate numbers
end in odd numbers. Conversely, on even
days, only those cars whose license
plates ended in even numbers were
allowed.
Fear
of being stuck in traffic prompted a
rush by the delegations to get
accommodation in those hotels closest
to the COEX. Only two hotels,
though, are on the site of the
World Trade Center Seoul where
the COEX is located - the Grand
and COEX Inter-Continentals. Six delegations
were eventually allotted to each.
At the end of last year, a total
of nine hotels were designated official
ASEM hotels on the basis of their
proximity to the venue of the meeting
. Only two so designated were north
of the Han River.
It
was initially suggested that the heads
of state of the 26 member countries
be accommodated in one of the Inter-Continentals,
but problems of security and protocol arose
immediately.
"If
all the heads of state decided to go
down to the lobby at the
same time," asked one organizer,
"who would have priority
in the elevator?"
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